Bitcoin Hits New Heights as More People Jump In

Bitcoin Price Rally Public Attention

Have you noticed how Bitcoin is making its way into the news lately, not just in your own spaces, but this time again in mainstream media? You’re not alone. Google searches for Bitcoin have skyrocketed, and for good reason—the flagship cryptocurrency has hit another all-time high today of $97,764. It’s not just the big players paying attention anymore. We’re seeing more interest from everyday investors who want a piece of the action.

Big Investors Leading the Way

For a while, Bitcoin’s rise was mostly powered by major investors. Companies like MicroStrategy played a huge role. This U.S.-based software company owns more Bitcoin than any other publicly traded firm—331,200 Bitcoins, worth nearly $31 billion today.

MicroStrategy started buying Bitcoin in 2020, back when the pandemic shook global economies. According to the company’s co-founder, Michael Saylor, Bitcoin offers better protection against inflation than holding cash. It’s such a focus for them now that they’ve shifted from being known for data analytics to calling themselves a Bitcoin development company.

MicroStrategy Stock Soars

microstrategy stock mstr
MSTR value doubles in just a few weeks time.

The Bitcoin boom has also boosted MicroStrategy’s stock. This week, their shares hit a new high of $494.48. If you’ve been keeping an eye on their performance, you’ll know it’s been an incredible year. Their stock has more than doubled in a month’s time and has climbed over 600% since January. No wonder tech investors are flocking to it.

Everyday Investors Are Getting Involved

Bitcoin searches on Google
Google Search for ‘Bitcoin’ is nearing 2020 numbers.

But here’s where it gets really interesting. While companies like MicroStrategy were driving the momentum, we’re now seeing more individual investors joining the Bitcoin rally. People are looking for ways to benefit from the recent price jumps. Adding to this excitement is the election of Donald Trump as the new U.S. President, which many believe could lead to crypto-friendly policies. That’s likely giving retail investors even more confidence.

Bitcoin is increasingly being seen as a reliable alternative to traditional currencies. With its latest price records, it’s clear that more people are considering it as a long-term investment, and perhaps an everyday currency sometime in the future. Keep following us at HowToBuyBitcoin.org to stay updated on everything about Bitcoin!